Great Web Design is just the beginning! Being found on the search engines, particularly the leader, Google, is critical to growing and sustaining your business – that’s why SEO and social media are such prevalent topics these days. Understanding SEO can be complicated, but luckily there are tools that make it easier!

One such tool is SEO Doctor for Firefox. This tool will help you understand and diagnose SEO problems on your site as well as understand factors of success on competitor websites.

At glance

SEO Doctor is made with both beginners and experienced SEOs in mind and it’s scoring system and recommendations are based on official SEO documents, namely Google Webmaster guidelines, Google Image guidelines and Google SEO starter guide as well as my own experience from years in the profession.

Main features are:

• Points out to potential problems and assigns a score for your pages based on common SEO methodology
• Shows link structure and helps track page rank flow for your pages
• Detects and warns you about pages not indexable by search engines using comprehensive methods
• Quick one-click access to most popular SEO tools allows you to additionally inspect a site
• Fully customizable

Features

By default SEO Doctor will place itself in the browser status bar, immediately providing you with the following information (see image).

SEO Score represents the result of on-site optimization analysis of the currently viewed page. Maximum score is 100 and the green flag will indicate everything is OK. Yellow flag indicates warnings and red flag suggests that concrete SEO elements can be improved. In a special case when the current page is not indexable at all by search engines, the icon will show a special ‘no-trespassing’ icon.

Flow shows how much of the Page Rank has been preserved on the site. 100% means that you preserve 100% of all the Page Rank on your site, while 0% would mean that all outgoing links are to other sites.

Links shows number of external links/total links on the page.

Visits show estimated number of daily visitors for the site (data is retrieved from Compete.com and is available to you if you register for a free API key).

Clicking the nofollow icon allows you to instantly highlight all nofollow links on the page on and off.

Click here to read more and DOWNLOAD.

Source: www.prelovac.com

Skybox Creative, an award-winning branding and web design firm, attended the San Diego SEO Meetup Group in Clairemont Mesa last night, and we wanted to share some of the quick and easy WordPress SEO tips we learned. (One of the most important themes of the evening being that WordPress is an EXCELLENT tool for SEO, so if you aren’t familiar with the open source blogging software/content management system, we suggest you get on the bandwagon!)

1. Use a question in your blog post titles. Why, you ask? Because when people are searching for information, they are often asking a question in their search.

2. There are thousands upon thousands of plug-ins for WordPress out there, but beware. Older plug-ins often don’t work with the most recent versions of WordPress (which is on 2.9, but getting close to launching 3.0). There are some great SEO plug-ins however, such as the SEO All-in-One and Ping Optimizer (Check out: WordPress Plugin Directory)

3. Utilize Blog Directories and Social Bookmarking Sites. They can be really great ways to drive traffic to your site, and the more niche the directory, the better!

Check out:

StumbleUpon
Mister Wong
Delicious

4. Don’t be a victim. Read up on WordPress Defender so that you can figure out the best methods to secure your blog from hackers. Always make sure you’re using the most recent version of WP and downloading all security updates are good starting points.

5. Blog at least once a week. An inactive blog doesn’t help anyone – especially you or your business. Blogs are meant to have fresh and changing content on a regular basis.

SIDE NOTE: Did you know that the word “Twit” comes from the English? (You Monty Python fans out there no what I am talking about).  Actual meaning is a drunken, upper-class Brit – happy tweeting!