Link building is one of the most important search engine optimization steps. Without good inbound links, your website cannot get high rankings. Although it is very important that your website has optimized content, without the links to your website, search engines won’t consider that content much.

It’s important to get the right links to your website. Link spamming doesn’t work. You must make sure that you get high quality links that Google and other search engines like.

Step 1: Make your website linkworthy

You must make your website linkworthy. You cannot expect that other websites link to your website if your site is basically a collection of affiliate links or an online shop that looks like a thousand other online shops.
Your website must be different. Try the following:

• Add articles about your products or services to your website.
• Add tutorials and how-to articles about the topic of your website.
• If you have a lot to say, add a blog to your website.
• Add a directory with links to valuable resources on your website.

Step 2: Check your competitors

The best way to start link building is to duplicate the links that your competitors have. Find all websites that link to your competitors and then try to convince them to link to your website.

You can then check the websites one after the other and convince them to link to your website.

Step 3: Get links from blogs

There are millions of blogs on the Internet and they all need something to write about. Getting links from blogs is a good way to get links from related websites.

Bloggers give out millions of free links each month. Make sure that you get your share of these links.

Step 4: Get links from Internet directories

Submitting your website to Internet directories can be a good way to show Google that you have a reputable website. Low quality websites usually don’t invest the time and money that is needed to be listed in Internet directories.

An easy way to submit your website to many Internet directories as possible is IBP’s directory submitter.

Inbound links are very important if you want to get high rankings on search engines. You should optimize your web page content first to make sure that search engines find your website relevant to your targeted keywords.

If more than one website has been optimized for the same keywords (and that’s usually the case) then the website with the best links will get the best rankings.

Suppose that you have a great website with great content. Your web pages are perfectly optimized for visitors and search engines and you have found many related websites that could link to your site.
How do you convince these websites that they should link to your website? Here are five tips that will help you to convince other webmasters.

1. Offer something in return
The easiest thing that you could offer is a link in return. However, not all webmasters want to exchange links.
There are many things that you could offer in exchange for a link. This could be a discount for your products, an ad on your website or even a simple hint.
If you find a broken link on a website, inform the webmaster about the link. Tell him that your own website might be a good replacement for the broken link (if it is).

2. Ask your current link partners
If another website already links to you then they might add another link to a different page on your website.
Getting a second link from existing link partners is much easier than getting new links because you don’t have to explain yourself anymore. The other webmaster already knows you and your site.

3. Make friends with people from your industry
Networking can help you to get links to your website. This works best with blogs that are related to your website.
Contact the blog owners and compliment on their sites. Do not ask for a link in your first contact. When you’ve a good relationship with the blog owner, you might inform him about a new product or a new article that you’ve written.
Chances are that you’ll get a link from the blog then. These links from related blogs have a great impact on the position of your website in Google’s search results. IBP can help you to find blogs that are related to your website.

4. Show that other webmasters already linked to your website
It’s easier for people to do something if they see that other people have done the same thing before. If many other websites link to your website, you could mention this in your link request.
If a well known website mentioned your site, that’s even better: “As you might have seen on NYTimes.com, we’ve published a new product. This might be interesting to the visitors of your website.”

5. Offer something that other people don’t have
This is the easiest way to get links. If you have a report with ground-breaking new information or something other that’s very interesting and only available on your website then it will be very easy to get links to the page that contains that information.

Getting links from other websites isn’t difficult if you know how to do it. Further information about link building can be found in our free SEO book. The book explains everything you need to know to get links from related websites, Internet directories and other sources.

Google is usually really great about launching something exciting.  Wow Рthey had people excited with chrome.  A comic book release and some gorilla marketing never did so well for a company as it did for Google Chrome.

Then they dropped the ball.  Google has this incredible arsenal of tools that they give out to the masses for free.  They include, but are not limited to:

Custom buttons
Send To
Google Docs & Spreadsheets
Enhanced Search BoxGoogle
Safe Browsing
Google Safe Browsing
AutoFill
WordTranslator
Auto Update
Bookmarks
Google Account Sign-in
Subscribe to Feed
Send with Gmail
Custom Layouts
AutoLink
SpellCheck
PageRank Display
Highlight Search Terms
Word Find Buttons

And how accessible are they in the new Google Chrome browser?¬† Well… they aren’t there.¬† As a matter of fact, there isn’t even a toolbar.¬† Well, I am sure the browser is totally awesome and has lots of great features just ready to emerge when the open source community gets going on it.

Well Google – I could have been using your browser to write a nice blog about you today, but alas, I am let down.

Google Chrome Beta

Can you believe it?¬† Google is about to launch it’s web browser.¬† First they released a comic about it.

Now every internet news source is talking about it, as if it creeped up from nowhere.¬† Well, lets’ be real for a moment.¬† We have been talking about a Google Operating System for years.

Google Chrome Screen Shot

This browser is is unique because not only is it built from the ground up by Google, but it is also build with web applications in mind. You can get your list of features at the unofficial Google Chrome Browser website.

When the Download for Google Chrome is available you should be able to download it here.

So, what does this mean for us?  Well, first off, it gives us another browser to test our sites in and to verify that our designs are cross browser functional.  If gives us more toys to play with.  It gives us the secutity to know that it is likely Google will once again find another way to track our information and likely, deliver ads.  At the end of the day, I am ok with that.

So far, the “Do No Evil” company has done a fine job of delivering us with the best, most useful features, apps, resources and advertising opportunities.¬† We talk about Google hell as if it is a bad place for our sites to be in, and that is because it is.¬† We need Google to help us, and in turn we should help them.¬† I am happy to let them know about my viewing trends and the products I like.¬† They will just serve up what I want faster and more accurately.

As it is right now, they have been playing more on popularity than qualitative results (as far as I am concerned) however, I have faith that they will come around, and when they do – it could be fantastic!

Next up, gOS – not the Google OS, but a Linux Distro that has some great features!